Latest News & Releases

November 20, 2011 – KXAN: CowParade raises money for kids health

CowParade raises money for kids health

One cow fetched a record breaking $150,000

Published : Sunday, 20 Nov 2011, 9:07 AM CST
Calily Bien

AUSTIN (KXAN) – Milton Verret & Samia Joseph stop by with a colorful cow to talk about how much money was raised for the Superhero Kids Endowment at Dell Children’s Medical Center via the CowParade.

40 incredibly artistic cows found new homes and the organization raised $1.49 million.  This particular cow, was auctioned off for $100,000.

To watch the video, click here.

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November 14, 2011 – KXAN: ‘CowParade’ art auction raises $1.5M

‘CowParade’ art auction raises $1.5M

Hosted by Jay Leno, the cows will have new homes

Updated: Monday, 14 Nov 2011, 2:59 PM CST
Published : Monday, 14 Nov 2011, 2:59 PM CST

AUSTIN (KXAN) – Sunday night’s auction of 60 painted fiberglass cow statues from “CowParade Austin” well exceeded expectations as more than 1,200 attendees took part in the event and raised $1.49 million to find the cows new homes. The event was hosted by the Tonight Show’s Jay Leno.

The artistic statues have graced the streets of Austin the past three months, but now will be moved to locations of the buyers’ choosings.

Funds raised will go to The Superhero Kids Endowment at the Dell Children’s Medical Center of Central Texas .

The artsy animals sold in the live auction segment had final bids ranging from $10,000 to a world-record-breaking $150,000 and an average bid price of $33,660.

CowParade auctions in other parts of the country have raised, on average, $7,500 per cow, according to event organizers. Twenty cows that were not sold on the live auction block were sold at a silent auction immediately following the live event, and went for a minimum of $2,250 each, up to $10,000 per cow.

CowParade Austin Honorary Chairwoman Lucy Baines Johnson purchased the Vince Young Championship Longhorn, created by Scott Tao LaBossiere, for $150,000. It is a steer covered in more than 8,000 copper pennies that has been featured since the opening the Vince Young Steakhouse.

“Cowch,” a seated cow sculpture that features a cowhide sofa by artist Rebecca Wolfe, was purchased for $150,000 by an anonymous bidder.

The previous CowParade cow sale record was $146,000, set in Dublin in 2003, featuring a collection of Waterford crystals, proving just how generous the residents of Austin are when it comes to supporting the local community, according to event organizers.

“As an avid collector, I’ve experienced a number of high-profile auctions in my day, but I don’t think anything as fun or compelling as what we put on in Austin last night,” said Milton Verret, founder of U.S. Money Reserve , the presenting sponsor of CowParade Austin . “Everyone seemed to have an incredible time at the event and most importantly, we raised a huge sum of money to support families whose children are fighting cancer and blood diseases thanks to the hard work of Mr. Leno, our auctioneer Spanky and my friend Dean Leipsner.”

Leipsner is CEO of U.S. Money Reserve.

The event was staged at The Moody Theater at ACL Live on Sunday, with famous auctioneer Spanky Assiter in charge of the bidding.

Superhero Kids co-founder Samia Joseph, along with her husband, John Joseph, who is a partner with Coats Rose, Yale, Ryman and Lee, P.C., created the organization to support children and their families confronted by cancer and blood disorders.

“We’re utterly speechless at what transpired last night. We can’t thank Milton Verret, U.S. Money Reserve and this community enough for their keen eye for creative art and for their unbelievably generous spirit,” said Samia Joseph.

All winning bidders had their pictures taken with their prize cow sculptures and Leno. CowParade Austin sponsors and those who made donations of more than $500 for a ticket to the event were treated to a VIP reception where they had an opportunity to meet the popular Tonight Show host.

To read the full article and watch the exclusive interview with Jay Leno, click here.

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November 14, 2011 – YNN: CowParade statues auctioned off for charity

CowParade statues auctioned off for charity

Many of the CowParade statues across Austin found a new home Saturday night.

More than 40 one-of-a-kind cow statues were auctioned off for $1.58 million at the Moody Theater. The money raised went to families of children receiving treatment at the Children Blood and Cancer Center at Dell Children’s Hospital.

Samia Joseph, co-founder of Superhero Kids, said the household income is often cut in half when a spouse quits a job to take care of a sick child.

“After talking with these parents and seeing these kids, we decided we needed to do more and we have been just overwhelmed by the support Austin has shown us. We have been just so excited,” Samia Joseph, co-founder of Superhero Kids, said.

Organizers said the cows have gone for close to $10,000 each in the past.

To watch the video, click here.

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November 14, 2011 – KVUE: “Cow Parade” bovines auctioned off

“Cow Parade” bovines auctioned off

AUSTIN – After entertaining the city for the past few months, the cow statues we’ve seen around the city are gone.
Most of them were auctioned off for charity Sunday night. The event took place at the Moody Theater at the W Hotel with comedian Jay Leno hosting the event.

The top winner is the creation named “Cowch,” which is a cow with a couch built into the side of it. It sold for $150,000.
The favorite cow at KVUE is named “Blazin Bovine,” and was created by one of our own photojournalists, Doug Naugle. It sold at the auction for $17,500.

All of the money raised goes to support the “Superhero Kids Endowment” at Dell Children’s Medical Center.

To watch the video, click here.

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November 8, 2011 – We Are Austin Mornings: Auction Preview

Auction Preview

Those colorful cows around Austin can be yours for your home or office. CEO of U.S. Money Reserve Dean Leipsner joined We Are Austin Mornings to tell you how you can take one of the pieces of art home with you.

On Sunday, November 13, we will hold the Austin Art Cow Auction at ACL Live and will feature special guest, Jay Leno. Call 512.225-5299 or visit www.CowParadeAustin.com to RSVP.

The Austin Art Cow Auction will benefit the Superhero Kids Endowment at Dell Children’s Medical Center. Superhero Kids Fund provides financial assistance for families in need receiving treatment at Dell Children’s Blood and Cancer Center. From helping with travel expenses to keeping a family’s lights on, Superhero Kids works to fulfill its mission of enhancing the quality of life for patients and their families during treatment. Each cow is a one-of-a-kind piece of art created by a local artist. The cows have been on display throughout the Austin area since late July and it is finally time for them to “moo-ve” to their new homes.

To watch the full video, click here.

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October 18, 2011 – Austin American-Statesman: Newsmakers: Leno to host art cow auctions

Newsmakers: Leno to host art cow auctions

Published: 11:19 p.m. Tuesday, Oct. 18, 2011

Jay Leno will be the celebrity host when CowParade Austin auctions the colorful painted bovines that have populated public spaces for several months, it was announced Tuesday.

Money raised in the Nov. 13 event at ACL Live will go to the Superhero Kids fund at Dell Children’s Medical Center. Spanky Assiter, known for his work with the Barrett-Jackson Auction Co., will be auctioneer.

According to organizers, 45 cows decorated by Austin artists will be up for bids. For tickets, go to cowparadeaustin.com or call 225-5299.

— Sharon Chapman

To read the full article, click here.

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October 18, 2011 – KXAN: Jay Leno to emcee Cow Parade auction

Jay Leno to emcee Cow Parade auction
Event to be at Moody Theater in W Hotel

AUSTIN (KXAN) – Cow Parade Austin has announced that a very special guest will be joining in on the fun at the auction benefiting SuperHero Kids at Dell Children’s Hospital of Austin.

NBC’s own Jay Leno is known for his generous donations to charities and will be lending his talents in auctioning off the Austin art cows to new homes.

The beloved cow statues placed in spots all over the city were decorated by local artists. They will be sold for between $500 to $10,000 each to the highest bidders. Cows will be sold with no reserve, meaning there is no minumum bid for the 40-to 45 cows which will be sold at the live auction.

To read the full article and see the video, click here.

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October 18, 2011 – KVUE: CowParade reveals auction date, celebrity guest

CowParade reveals auction date, celebrity guest

by REBEKAH HOOD

AUSTIN — CowParade announced Tuesday morning the event’s live auction will take place at the ACL Moody Theater on Nov. 13 from 6 p.m. to 8 p.m.

Jay Leno will be the night’s celebrity guest and will take pictures with those who win one of the 40 to 45 cows that will be auctioned.

This is an invitation only event available to 2,000 guests. The public can receive an invitation with a suggested donation of $25. VIP invitations are also available beginning at $500.

To read the full article, click here.

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October 18, 2011 – Culture Map: Jay Leno corrals the CowParade herd, comes to Austin for Superhero Kids auction

Jay Leno corrals the CowParade herd, comes to Austin for Superhero Kids auction

BY KEVIN BENZ
10.18.11 | 04:29 pm

The CowParade Austin herd is moo-ving on up, and they’ll have a pretty hefty guest star helping them. NBC Tonight Show host Jay Leno is coming to Austin’s CowParade auction to lend some star power to the event. The auction benefits the Dell Children’s Medical Center Superhero Kids.

Those cool fiberglass art cows (78 in all) you see all over town were decorated by Central Texas artists and will be sold to the highest bidder on November 13th at the ACL Live Moody Theater inside the W Hotel.

To read the full article, click here.

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Press Release: Jay Leno To Join Austin Art Cow Auction

JAY LENO TO JOIN “COWPARADE AUSTIN” EVENT

Hollywood icon attending CowParade Auction on November 13th; to benefit the Dell Children’s Medical Center SuperHero Kids Endowment

October 18, 2011 – Austin, TX – Milton Verret, philanthropist and founder of U.S. Money Reserve, today announced that “The Tonight Show” host Jay Leno will participate in the upcoming “CowParade Austin” Auction. The event will be held on November 13th from 6:00-8:00 pm at ACL Live at The Moody Theater in downtown Austin.

There are more than 70 Cows located around Austin that were decorated by local artists. At the upcoming auction, each Cow is expected to bring in thousands of dollars from generous bidders living throughout the Austin community. The proceeds will help families and young patients of the Children’s Blood and Cancer Center of Dell Children’s Medical Center, known as the SuperHero Kids.

“We are so excited that Jay Leno has agreed to come to Austin for this worthwhile fundraiser,” said Milton Verret. “Jay’s generous participation at the ‘CowParade’ Auction is exciting news for the Austin community, the artists and sponsors, but most importantly, for the young patients of Dell Children’s Medical Center.”

CowParade Austin Auction Details:
·        Invitation only event (available to 2,000 guests).

·        The public can receive invitations by making a donation of at least $25.

·        VIP invitations are also available for donations beginning at $500.

·        To receive an invitation to the event, visit www.austinartcowsauction.com <http://www.austinartcowsauction.com>  or call (512) 225-5299.

·        40-45 cows will be auctioned live.

·        Proceeds from the auction will benefit the SuperHero Kids Endowment of Dell Children’s Medical Center.

·        The auction will be conducted by Spanky Assiter, one of the most renowned auctioneers in the U.S.

·        Cows are to be sold with no reserve, meaning there is no minimum bid. They are expected to sell between $500 and $10,000.

###

About Milton Verret
Milton Verret is an Austin entrepreneur and philanthropist who works with children’s charities all over the United States.  To date, Mr. Verret has been responsible for donations to nearly a dozen non-profit organizations.  Mr. Verret is an avid collector of classic cars and rock and roll memorabilia.  He recently added the world famous “Thriller Jacket” worn by the legendary Michael Jackson to his collection.  Mr. Verret has already started using the jacket as means to raise more money for children’s causes all over the world.

About US Money Reserve
Founded by Milton Verret in 2001, US Money Reserve is one of the nation’s largest distributors of U.S. Government-issued gold, silver and platinum coins.  The company has had the pleasure of working with hundreds of thousands of clients who have decided to experience the many financial benefits of owning precious metals.   For more information visit US Money Reserve online at www.usmoneyreserve.com

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BatCow Boat Cruise to Raise Funds for Bat Conservation International

Pentagram Keeps Austin Weird with a BatCow Boat Cruise to Raise Funds for Bat Conservation International

Austin, TX., Sept. 20, 2011  /– Pentagram, the world’s largest independent design consultancy, today announced that its Austin office will host a “BatCow” Boat Cruise on October 20th at 7pm to Raise Funds for Bat Conservation International.

The idea for the fundraiser stems from the unprecedented enthusiasm that Austin residents and tourists have displayed in response to BatCow, a guerilla art rendering of a fiberglass cow modeled as a bat that currently hangs upside down beneath the city’s Congress Avenue Bridge. (Click Here for even more about BatCow.)

BatCow was designed by Pentagram partner DJ Stout and designer Stu Taylor and then produced by three-dimensional artist Faith Schexnayder as part of the Austin CowParade. The CowParade is a temporary art exhibition raising money for the local SuperHero Kids fund of the Children’s Blood and Cancer Center of Dell Children’s Medical Center.

Said Stout, “Within days of hanging BatCow, we were startled by the pedestrian, word-of-mouth and social media excitement that BatCow ignited, including amazing reactions we caught on film during Austin’s 7th annual BatFest. During the festival, over 40,000 attendees gathered on the Congress Avenue bridge, witness to BatCow’s unveiling and lending their support to our city’s greatest heroes, the world’s largest urban bat colony. After seeing this, it just seemed fitting to transform the excitement into something really good for the bats as well the SuperHero Kids fund!”

The October 20th cruise has limited capacity and is being booked on a first-request basis with a suggested donation of $30 minimum. Passengers will enjoy their choice of one of two BatCow t-shirts designed by Stout and Schexnayder, cocktails, appetizers and a sunset cruise by the world’s largest fiberglass urban bat cow!

Those interested in the cruise should contact Lana McGilvray at 512.970.830.

Media Contact:
Lana McGilvray
512-970-8310
lana.mcgilvray@gmail.com

 

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Check Out the Second Herd of Cows!

The second herd of cows have hit the streets of Austin. You can check them out live or online. Key Links:

Updated Map (PDF) and Internactive Google Map

Cow Gallery

Cows 360

Raise Your Paddle for Cattle! Auction Updates coming soon. Email Us today to get on the auction invitation list.

Night Mooves by Anne Crossway

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August 29, 2011 – KVUE: Vandals defacing Austin CowParade statues

Vandals defacing Austin CowParade statues

STEVE ALBERTS / KVUE News
August 29, 2011

AUSTIN — Rosemary Zamora walks the Lady Bird Lake hike and bike trail every day. She enjoys seeing the cows around town.

“We are trying to do something for a community,” said Zamora.

A herd of 72 brightly painted cows all designed by local artists are scattered around the Capital City for CowParade. Over the weekend, vandals defaced some of those cows.

Texas Cow-try Summer Nights, next to the Stevie Ray Vaughn statue along the lake was one of 20 targeted by vandals. Thieves pried off some of the jeweled fireflies used to decorate the cow.

“I think that is pretty bad that people would do that just because they want to get attention even though they don’t want to own up to it,” said Zamora.

To watch the video and to read the full story, click here.

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August 28, 2011 – KXAN: Cow Parade faces vandalism problem

Cow Parade faces vandalism problem
Organizers say quarter of cows damaged

Sunday, 28 Aug 2011
Dustin Blanchard

AUSTIN (KXAN) – Austin’s Cow Parade has fallen victim to vandals. According to organizers, about 20 of the nearly 75 art-covered cows have some sort of damage.

“I think we have a broken horn,” said Jim Warren, with parade sponsor U.S. Money Reserve. “We have quite a bit of graffiti on a few of the cows.”

Cow Parade has set up shop in 75 other cities. Warren said none of them have had vandalism to the extent Austin has.

“We’re really surprised. Austin is not at all where we’d expect that,” he said. “What kind of person comes out at a charitable event and trashes the artwork? That is so not Austin.”

To read the full story, click here.

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August 24, 2011 – KVUE: Cow Parade herd gets a little bigger

Cow Parade herd gets a little bigger

by MORGAN CHESKY / KVUE NEWS
August 24, 2011

AUSTIN — Shiny, silly, or just plain surreal, they are the 45 bovine beauties stampeding their way into the hearts of Austinites everywhere.

The Cow Parade cattle drive isn’t done just yet. Wednesday night, two dozen joined their cow companions in top secret spots across Austin.

When the cows are auctioned in October, all proceeds will go to the Superhero Kid’s Fund, benefiting children suffering from blood disorders and cancer.

“They’re something different, something to see, something to change up the scenery, some of them are really pretty,” said Samantha Fidelman.

There is now a map of the cow parade online.

To watch the video, click here.

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August 24, 2011 – KVUE: CowParade Austin will soon gain another herd

CowParade Austin will soon gain another herd

by NOELLE NEWTON / KVUE News
August 24, 2011

AUSTIN — Have you noticed those painted cows popping up around Austin? Another herd is about to make a moo-ve. It is part of a benefit for Dell Children’s Medical Center of Central Texas.

It is “utterly” Austin. A herd of 45 brightly painted, sometimes tiled and occasionally kissed cows have popped up all over the city.
“It’s a nice little change of pace,” said James Shook.
“I like the one on Lamar that says ‘I love moo’ and it’s got all of the kisses on it,” said Betsey Bird.
A taco cow, a glow in the dark firefly one, and 24 others designed by local artists will soon head out out.
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August 18, 2011 – Westlake Picayune: Westbank artists shine in making works of art of the bovine kind

Westbank artists shine in making works of art of the bovine kind

Thursday, August 18, 2011
By Jessica Stenglein

When people ventured onto the streets of Austin on July 28, they didn’t battle the heat alone. Scattered among their ranks were 47 noncomplaining bovine friends standing as coolly still as statues. In fact, they were statues.

The concrete cows were staged overnight for the opening of CowParade Austin. More cows will be staged this month, and they will be on display until Oct. 16 when CowParade Austin ends its run.

For CowParade Austin, two artists from Westlake were chosen. Jan Heaton was sponsored by U.S. Money Reserve and Milton Verret for her design “CowBella,” and Julia McDonald was sponsored by Strasburger and Price, LLP for her design “Flower Power Cowlection, Esther Eloise.”

To read the full article, click here.

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Check out the Cow Gallery

Want to see pictures of all of the cows? Click here to visit the Cow Gallery.

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Preview Party Highlights Video

On July 27, CowParade Austin hosted a very special Preview Party at the Long Center. Click on the link below to check out a highlights video.

CowParade Austin Preview Party Highlights Video

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Cow Beauty Shots

No question about it, we have some beautiful cows. Before they hit the streets of Austin, each cow had her own photo shoot.

To see our cows’ beauty shots, click here and select “Studio Photos”.

 

 

 

 

 

CowBella by Jan Heaton
©2011 Kirk Tuck

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Highlights from the CowParade Austin Preview Party!

CowParade Austin kicked off in style with a special Preview Party at the Long Center on July 27. Guests could catch an exclusive first look at the cows before they went on exhibit later that night.

To see photos from the Preview Party, click here.

Thank you to the Long Center and Sterling Affairs for hosting the Preview Party and to Kirk Tuck for capturing the evening with his wonderful photography.

©2011 Kirk Tuck

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August 1, 2011 – KVUE: I Wonder: CowParade Austin 2011

I Wonder: CowParade Austin 2011

by REBEKAH HOOD / KVUE.com
Posted on August 1, 2011 at 10:21 AM

What is the CowParade?
Austin is welcoming a herd of new art to its streets. If you haven’t seen them yet, the next time you’re downtown, you will probably come across one of the colorful, unique cows. Yes, cows. These 125-pound, flame-retardant fiberglass creations are part of the 2011 CowParade.

To read the full story, click here.

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Juy 28, 2011 – Austinist: Cows on Parade for a Cause

Cows on Parade for a Cause

This week, colorful cows will be taking over the streets of Austin. Roughly 100 large cow sculptures, painted by local artists, will be installed. The cow parade is the self-proclaimed largest and most recognized public art event in the world. It began in Chicago in 1999 and featured 340 cow installations. New York followed and the event has since gone global.

On October 30 the Austin cows will be auctioned off at a gala at The Driskill Hotel. Proceeds will benefit the Super Hero Kids Fund (of Dell Children’s Medical Center). Each cow is expected to bring in $7,500-$10,000. The Super Hero Kids Fund helps families of children in treatment.

Upload your Cow Parade photos to flickr and tag with austinist!

To read the full story, click here.

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July 26, 2011 – Austin360.com: Colorful cows hit Austin streets

Colorful cows hit Austin streets

By Michael Barnes
AMERICAN-STATESMAN STAFF
Tuesday, July 26, 2011

You played with the giant guitars. Now pose with the painted livestock.

CowParade, the first such populist art project, originated in Chicago. It has arrived in Austin after scattering fiberglass bovines through dozens of cities worldwide. For the next few weeks, you’ll encounter locally decorated strays in unexpected places. Through sponsorships and auctions, the cattle also help raise money for charity, in this case the Superhero Kids fund at Dell Children’s Medical Center of Central Texas (superherokids.org).

Today, you can peek at a few motionless mammals during the official CowParade Austin Preview Party at the Long Center. The public is invited to join sponsors, partners and artists from 7 to 9 p.m. on the center’s skyline-framing City Terrace. The Long Center is at 701 W. Riverside Drive.

After that, keep an eye out for as many as 100 cows in plazas, on street corners and elsewhere in Central Texas through October.

More: cowparadeaustin.com.

To read the full story, click here.

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July 26, 2011 – YNN: CowParade enlivens Austin with color, art

CowParade enlivens Austin with color, art

07/26/2011 12:05 PM
By: YNN Staff

A parade of cows is about to make Austin more colorful.

About 50 public art pieces will make their debut at an event Wednesday night. YNN’s Bonnie Gonzalez got a preview of some of giant figurines that make up “CowParade,” all decorated by local artists.

After the event, the cows will be around Austin starting Wednesday until mid October, to help raise money for a good cause.

“These cows will be auctioned off and going to our Superhero Kid’s program at our blood and cancer center. What that program does is provide funding for families who are going through those really trying times when their child has been diagnosed with cancer,” Dell Children’s Medical Center spokesperson Armando Zambrano said.

The art cows will all be on display Wednesday at 7 p.m. at the Long Center.

To watch the video, click here.

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July 27, 2011 – KXAN: Moooove over for Austin cow invasion

Moooove over for Austin cow invasion
World’s largest public art event debuts in city

Kate Weidaw

AUSTIN (KXAN) – A few months ago, there were pianos all around Austin as part of an art installation.

Now, get ready for the cows to come home. It’s called the Cow Parade, and it’s benefiting the Super Hero Kids Fund based out of Dell Children’s Medical Center.

Adrian Diaz, 14, and his family have received help from the nonprofit after he developed a form of leukemia two years ago.

“They have helped us out a lot,” said Diaz. “I don’t think I can put it in words how much they have helped us.”

John and Samia Joseph started the fund two years ago after volunteering at the hospital.

To read the full story, click here.

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July 27, 2011 – KVUE: Cow Parade Austin 2011 to benefit patients at children’s hospital

Cow Parade Austin 2011 to benefit patients at children’s hospital

by ANDREW CHUNG

AUSTIN, TX — It’s an outdoor museum devoted solely to cows. Each one is painted by a different artist.
The statues are part of Cow Parade Austin 2011on display throughout downtown Austin until the end of October. Each one is hand painted with a unique design.

The cows benefit the Dell Children’s Hospital’s Superhero Kids program, which helps families of children battling cancer and blood disorders.

To watch the video and read the full story, click here.

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July 28, 2011 – Community Impact: 26 reasons to check out CowParade 2011

26 reasons to check out CowParade 2011

By Andrea Leptinsky
Thursday, 28 July 2011

From footballs and mosaics to Austin cityscapes and musicians, 40 themed, decorative cows were put on display July 27 as part of CowParade, a collection of 200-pound white cows decorated by area artists.

The event, held at The Long Center, was sponsored by U.S. Money Reserve. It highlighted only the first round of decorated cows—CowParade will feature about 80 to 90 cows in all once they are all placed in locations throughout Austin this summer.

The cow statues will be on display through mid-October until they are refurbished and auctioned off to benefit the Superhero Kids Program at the Dell Children’s Medical Center. The program provides funding for Children’s Blood and Cancer Center of Central Texas to enhance the quality of life for patients and their families during treatment.

To view the slideshow and read the full story, click here.

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July 28, 2011 – The Daily Texan: Colorful Cattle Put Out To Pasture In Austin

Colorful Cattle Put Out To Pasture In Austin

Ryan Edwards
Daily Texan Staff

Last night 49 cattle were herded onto the backs of three flatbed trucks and dropped off across the Austin landscape. The installations were part of the international organization CowParade, an art installation in which artists use a fiberglass sculpture of a cow as a canvas. The pieces go through a selection process, which involves an application process. To date, some nearly 5,000 cattle have paraded across the world and in this year alone the organization has events planned in eight cities. By the end of August an additional 40 statues will be added to the exhibit. As part of a charitable aspect of the event, CowParade Austin has partnered with Dell Children’s Medical Center of Central Texas. At the end of the three-month public exhibit, about 50 of the best sculptures will be sold at a live auction benefiting the medical center. CowParade has raised more than $20 million for non-profit organizations worldwide.

To see the pictures and read the full story, click here.

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July 22, 2011 – Community Impact: “CowParade prepares for first 2011 exhibit CowParade prepares for first 2011 exhibit”

CowParade prepares for first 2011 exhibit CowParade prepares for first 2011 exhibit

By Kate Hull
Thursday, 21 July 2011

AUSTIN — One of the world’s largest art exhibits, CowParade, will unveil its first 40 sculptures July 27 at The Long Center for the Performing Arts.

The charitable art project launched in Austin on Oct. 12 with a call for local artists and creative individuals to submit their own designs for the life-size sculptures. CowParade partnered with the City of Austin and the Foundation at the Dell Children’s Medical Center of Central Texas, a member of the Seton Healthcare Family.

To read the full story, click here.

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July 22, 2011 – The New York Times: GTT

The Texas Tribune
GTT ★

By MICHAEL HOINSKI
July 22, 2011

Our quirky, discerning picks for the most interesting things to do around the state this week.

AUSTIN
Cattle Call

There are few sacred cows in Texas, but one of them is, well, the cow. Larry McMurtry and Elmer Kelton have both written thousands of words about cattle drives and ranches, one of the state’s most famous mascots is a longhorn, and slicing into a steak is a favorite pastime. The Austin iteration of the Cow Parade — a multinational public art display of life-size cow statues designed by local artists — is a way of honoring this revered animal.

Beginning Wednesday, roughly 90 cows will be installed throughout town for an 82-day run. Jan Heaton, a painter specializing in watercolor, designed a cow named Cowbella, inspired by the intricate indigo-hued pottery of Deruta, Italy.

“She is a very tranquil dairy cow,” Ms. Heaton said. “I think cows enjoy such popularity because they are a nonthreatening, comforting image that is symbolic of everything good.”

The statues will inject vibrancy and whimsy into the cityscape, proving the power of community arts programs.

Downtown, July 27-Oct. 16, various times. cowparadeaustin.com

 

To read the full story, click here.

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July 22, 2011 – Texas Monthly: The Drop Everything List

The Drop Everything List

The Cow Parade, Gorilla vs. Bear Festival, WBNA All-Star Game, National Day of the American Cowboy, and the Summer Balloon Classic & Airfest. . .

by Michael Hoinski
August 2011

THROW YOUR PLANS OUT the window. We scoured the state in search of the top events and offerings, from the Cow Parade in Austin and the WNBA All-Star Game in San Antonio to honoring the American Cowboy in Bandera, the Cowboy Capital of the World. Here’s our super select guide to the things you absolutely can’t afford to miss. [July 22-29]
AUSTIN
Cattle Call
There are few sacred cows in Texas, but one of them is, well, the cow. Larry McMurtry and Elmer Kelton have both written thousands of words about cattle drives and ranches, one of the state’s most famous mascots is a longhorn, and slicing into a steak is a favorite pastime. The Austin iteration of the Cow Parade — a multinational public art display of life-size cow statues designed by local artists — is a way of honoring this revered animal. Beginning Wednesday, roughly 90 cows will be installed throughout town for an 82-day run. Jan Heaton, a painter specializing in watercolor, designed a cow named Cowbella, inspired by the intricate indigo-hued pottery of Deruta, Italy. “She is a very tranquil dairy cow,” Heaton said. “I think cows enjoy such popularity because they are a nonthreatening, comforting image that is symbolic of everything good.” The statues will inject vibrancy and whimsy into the cityscape, proving the power of community arts programs.

Downtown, July 27-Oct. 19, various times. cowparadeaustin.com

To read the full article, click here.

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July 19, 2011 – KVUE: Michael Jackson’s “Thriller” jacket on display in Austin for good cause

Michael Jackson’s “Thriller” jacket on display in Austin for good cause

by KVUE News

The “Thriller” jacket worn by Michael Jackson is now in Austin, and it will soon be available for the public to see as part of the kick-off for the Cow Parade of Austin.

It’s a unique venture by local businessman, Milton Verret aimed at raising money for special patients at Dell Children’s Hospital.

Companies and individuals are still needed to sponsor a cow to be decorated by an artist. Beginning next Thursday, July 28, the cows will be on parade around town for three months.

Then an auction will be held in October with proceeds going to the “superhero kids” at Dell Children’s Hospital.

To watch the video, click here.

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July 6, 2011 – CultureMap Austin: World famous CowParade arrives in Austin

World famous CowParade arrives in Austin

BY MICHAEL GRAUPMANN

First we got giant guitars, now Austin gets cows. Lots of them.

Wednesday, the 2011 CowParade revealed the first of 100 new “art cows” to be installed around the city later this month.

It’s the first time this internationally recognized public art event arrives in Austin, joining an elite list of 75 cities in 30 countries benefitting from the philanthropically based sculptures.

Over 5,000 cows have been commissioned by global artists already and half a billion people have witnessed them worldwide.

CowParade takes their cows seriously, and who doesn’t love cows? “Cows are a worldwide phenomenon that everyone can appreciate. Children recognize them immediately for their shape and size,” said CowParade organizer Ron Fox at the unveiling. “Plus, their bodies make great canvases for artistic expression,” he said without a hint of satirical humor.

To read the full article, click here.

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July 6, 2011 – KXAN: ‘CowParade’ moooves money to kids’ fund

‘CowParade’ moooves money to kids’ fund
Auction will donate money to Dell Children’s
Wednesday, 06 Jul 2011

AUSTIN (KXAN) – Austinites will soon share the sidewalks with some colorful farm animals. 

In about two weeks, nearly 100 fiberglass cows painted by local artists will line the streets as a part of CowParade, the largest public art event in the world.

CowParade Austin hopes to raise money for the Superhero Kids Fund at Dell Children’s by auctioning off a number of cows in October. The fund goes towards helping children and their families who are battling cancer and blood disorders.

To read the full story and watch the video, click here.

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July 7, 2011 – Press Release: Austin-Based U.S. Money Reserve, Milton Verret, Join CowParade Austin as Presenting Sponsors

Austin-Based U.S. Money Reserve, Milton Verret, Join CowParade Austin as Presenting Sponsors

CowParade Austin is pleased to announce that U.S. Money Reserve and its founder, Milton Verret, are presenting sponsors to bring unique, creative cow sculptures to Austin, and support the Superhero Kids fund at Dell Children’s Medical Center.

To read the full release, click here.

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July 7, 2011 – Austin Business Journal: Cows seek corporate sponsors

Cows seek corporate sponsors

Austin Business Journal – by Sandra Zaragoza
Date: Thursday, July 7, 2011, 4:37pm

U.S. Money Reserve and its founder, Milton Verrett, have committed to steering CowParade Austin, and they want more businesses to get involved in the public art event that auctions off dazzling cow statues for charity.

Austin-based U.S. Money Reserve, which sells gold, silver and platinum in U.S. currency or bullion form, and Verrett announced July 6 that they are presenting sponsors of CowParade Austin. The fundraiser benefits nonprofit Superhero Kids Fund, which supports children and their families battling cancer and blood disorders at the Children’s Blood and Cancer Center of Central Texas. Verrett founded U.S. Money Reserve but now works with it as a consultant.

To read the full article, click here.

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July 7, 2011 – Austin360.com: Cow Parade Preview at Hahn, Texas

Cow Parade Preview at Hahn, Texas

By Michael Barnes | Thursday, July 7, 2011, 05:40 PM

In 1999, I caught my first glimpse of the Cow Parade: Fiberglass sculptures of cattle painted often brilliant colors. The playful streetside bovines, decorated by various artists, raised money through sponsorships and auctions for charity.

To read the full story and see pictures of the event, click here.

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June 11, 2011 – KEYE and YNN: CowParade Austin and the Austin Museum of Art

KEYE and YNN Coverage of CowParade Austin & Austin Museum of Art Partnership

CowParade strongly supports art education for local children. In Austin, CowParade partnered with the Austin Museum of Art. Mini and Micro Moos were painted as part of the Second Saturdays are for Families program. Enjoy some of the coverage of the event from KEYE and YNN.

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May 2011 – Community Impacts

The first blank cow statues for 2011’s CowParade arrived in Austin on May 16. The cows were delivered to Austin Studios on East 51st Street, which will serve as the artist studio for the cows’ decoration. The painted statues will go on display from late July through mid-October throughout Austin. They will then be refurbished and auctioned off to benefit the Superhero Kids program at Dell Children’s Medical Center. http://cowparadeaustin.com

Click here to read the full story.

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May 16, 2011 – KEYE: An art inspired cow parade

An art inspired cow parade

CowParade is the largest and most recognized public art event in the world. Starting in July the artwork will be on display all over Austin.

Click here to watch the video.

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May 16, 2011 – YNN: Painted cows to perch around Austin for good cause

Painted cows to perch around Austin for good cause

By: Chris Cybulski

About 100 painted cows will be on display throughout Austin this summer.

The project will be fun to admire, but the decorated cattle will also help the nonprofit Superhero Kids, which benefits children with cancer.

YNN’s Chris Cybulski took a look at the blank cattle before they are transformed into pieces of art. Watch the video to check it out.

Click here to read the full article and watch the video at austin.ynn.com.

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May 16, 2011 – FOX 7: CowParade Coming to Austin

CowParade Coming to Austin

By: FOX 7

From late July through mid October there will be more than 100 cows decorated by artists on display throughout Austin.

The display is part of CowParade, a world wide art project that raises money for non-profits.

After the cows are displayed, they will be auctioned off with a portion of the proceeds benefiting the Dell Children’s Medical Center and Super Hero Kids Fund.

Click here to read the full article and watch the video at www.myfoxaustin.com.

On Monday, the 200 pound life sized cows were taken to Austin Studios where they will wait for the local artists to decorate them.

“You will see creativity the likes of which you haven’t seen before,” said Jerry Elbaum, President of CowParade Global. “One of the things we find in every city is that once the artist has completed the cow he or she doesn’t want to give it up. They fall in love with them. It’s a great canvas and it’s a universal canvas because the cow means something to every culture in the world.”

 

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May 16, 2011 – KVUE: Painted cows to grace Austin’s streets in July

Painted Cows to Grace Austin’s Streets in July

By: KVUE News

Texas is famous for its cattle, and soon Austin will be home to a colorful herd. Local artists are busy painting life-sized cow canvases. The project is called Cow Parade Austin. They will be on display all over the city from July until mid October when they will be auctioned to raise money for Dell Children’s Medical Center. Click here to read the full story and watch the video at kvue.com.

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October 13, 2010 – News 8 Austin: Herd of Artistic Cows to Graze Austin for Good Cause

Herd of Artistic Cows to Graze Austin for Good Cause

By: News 8 Austin Staff

A few finely-decorated cows will be hanging around town next year when CowParade comes to Central Texas.The event is known as the world’s largest public art display. The decorated cows are auctioned off for charity in different cities all over the globe. Here in Austin, CowParade is teaming up with the Dell Children’s Medical Center of Central Texas. Read the full article and watch the video at news8austin.com.

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October 13, 2010 – Community Impact: Austin welcomes international CowParade art exhibit, invites local artists to submit designs

Austin welcomes international CowParade art exhibit, invites local artists to submit designs

By Kate Hull
Wednesday, 13 October 2010

One of the world’s largest and most well-known art exhibits, CowParade, launched in Austin Oct. 12. Local artists and creative individuals are invited to submit their own designs for the life-sized sculptures and all proceeds from the auctioning of the cows will benefit the Foundation at the Dell Children’s Medical Center of Central Texas.

CowParade is an international art project featuring statues of 3-D cow sculptures designed by local painters, sculptors, craftsmen, architects, graphic designers, students and community members. The auctioning off of the creatively designed sculptures has helped raised more than $20 million for local nonprofit organizations in more than 75 cities throughout 30 countries. Read the full article and view photos at ImpactNews.com.

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October 13, 2010 – ABJ: Austin Art Contract Up For Grabs

Austin art contract up for grabs

The national CowParade is headed to Austin and is soliciting artists for a public project.

Local painters, sculptors, craftsmen, architects, graphic designers, students and others are invited to apply for the chance to transform one of three life-sized, three-dimensional fiberglass cow sculptures. The group will hand out $1,000 contracts to several artists selected for the installation, which will run throughout Austin from mid-February through May 2011. Read the full article at austin.bizjournals.com.

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October 12, 2010 – KXAN: Call to Artists: Cows for Charity

CowParade will raise money for Dell Children’s

by Pamela Cosel, KXAN

AUSTIN (KXAN) – Holy Cow! The CowParade is headed to Austin, bringing a stampede of color and creativity to this classy city next spring.

Amateur and professional artists are asked to submit design ideas now through Dec. 13 to decorate and dress up life-sized, fiberglass bovines. Read the full article at KXAN.com

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October 12, 2010 – Press Release: Holy Cow! A Herd of Cows Headed to Austin Spring 2011

Local Artists Invited to Submit Cow Sculpture Artwork for World’s Largest Public Art Exhibit to Benefit Dell Children’s Medical Center

AUSTIN, Texas — Oct. 12, 2010 — The CowParade is headed to Austin. Coming next spring 2011, a herd of cattle will arrive as part of the world’s largest and most recognized public art event, all to benefit the Dell Children’s Medical Center of Central Texas.

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October 11, 2010 – KXAN: Cow Parade Event Comes to Austin

CowParade art event comes to Austin
Will benefit Dell Children’s Medical Center

by Pamela Cosel, KXAN

AUSTIN (KXAN) – Austin has been selected to host CowParade to benefit Dell Children’s Hospital Medical Center. CowParade Austin kicks off on Tuesday with the unveiling of the local event’s logo. Patients from the medical center will paint the first iconic cow as a call for entries to local artists. Read the full article at KXAN.com.

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